Level Up Your SEO
1: Long Term Search Standing
SEO is a long term play. You invest in SEO to build your website and marketing funnel into an ASSET that pays you dividends.
2: Content Quality
You must have good relevant content to even be considered for keyword ranking. Make sure information is easy to digest and find on your website.
3: Rinse and Repeat
In the same way that when you stop exercising, you lose athleticism… If you stop with SEO, you’ll lose search standing over time. There’s always something to do with SEO and you must be consistent with it. Over time you (your business) will get stronger and stronger—just like going to the gym.
4: Google Reviews
The amount of Google Reviews is becoming more and more of a factor in SEO. Make sure you are strategically asking your clients for reviews on a regular basis. However, don’t buy reviews. Google sees right through that.
Q: Is SEO Real?
Yes SEO is real. People will only keep using google if they feel like it shows them the correct information. Google makes money from people using their platforms. So therefore, SEO has to be “real”. Google has an algorithm that determines who shows for searches and who doesn’t. There are no tricks or shortcuts. It just takes consistent hard work.
Q: Is SEO a Fast Way to Get More Sales?
SEO is the long term play. It’s something that will build and build year after year. If you’re looking for fast results, Google Ads or some other form of paid advertising is usually the best place to start.
Q: How much Should I Spend on SEO?
This is largely dependent on how competitive your industry is and how many keywords you want to consistently rank organically for. The more competitive your industry is on Google, the more work and effort it will take to rise to the top.
Think of it like this: How hard must Olympic athletes train vs. middle school athletes? If you want to be at the top, you must train the hardest and do the right things.
Online Marketing Keys
Every online marketing system should handle these three things:
- Attracting New Clients
- Securing Repeat Business
- Generating Qualified Referrals
If your marketing feels stale and you would prefer to have an experienced team handle it all for you so you can focus on growing your business, then I invite you to schedule a strategy call today.